ebook formats , monique harris
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Using Multiple Ebook Formats To Build Your Brand
By: Monique Harris
* Amazon.com's e-bookstore distributes titles that
can be read with the Microsoft Reader.
* BarnesAndNoble.com carries titles for the Microsoft
Reader, RCA REB 1100, and the Glassbook Reader.
* eBookCity utilizes their proprietary Versaware system.
* Booklocker's titles are mainly in Acrobat, with a few
HTML titles.
How can you use this to your advantage? By adapting your
ebook to each of these formats you stand a better chance
of influencing potential readers to purchase your title.
Remember, while a reader may not visit your site on a
regular basis, they will typically visit your colleagues,
competitors, or industry sites. Get your title featured
in all potential sales venues - no matter what format
the ebook is sold in - and you'll reach them more
frequently.
Cost to transform each book is minimal, because you only
have to convert a title to a specific format one time.
There are no physical distribution costs. And what you
reap in overall exposure, as well as additional sales
can be tremendous.
Monique Harris is the editor/publisher of "Digital
Publishing & Promotion," a twice-weekly Webzine for
authors, publishers and promoters who wish to sell
more books - (print and electronic) - online. Visit
her site at .
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