give away , larry dotson
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give away , larry dotson

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2 KILLER eBOOK MARKETING TACTICS!




By: Larry Dotson

1) SELLING CREATES TRAFFIC

You probably know that by including your ad in a

free ebook, then allowing others to give it away is

a great way to spread your ad all over the internet.

That worked good in the old days because hardly

anyone knew about it, but now there are free

ebooks almost everywhere. Because of this your

free ebook ad has to be extremely persuasive and

you must present it so people perceive it as valuable.

I have a solution for this free ebook problem.

Write an entire ad for the ebook, as if you're selling

it, and actually set up an ordering option for your

free ebook. You just give your prospects the option

of getting it at no cost if they refer three of their

friends, family members or associates to your web

site. Another option would be to ask them to place

your banner ad on their home page.

It's very persuasive because they'll get a product

you're selling for free, what a bargain! You could

always sell it for an extra high price to increase it's

perceived value. So you'll either make a huge profit

or get a link on their home page.

2) CONCENTRATE ON THE TOP

Create an ebook full of tips relating to the theme of

your web site. Type keywords into search engines

that your web site would fall under. Contact the top

twenty related web sites and ask them if they would

like a tip ebook they can give away with their own

ad place inside it. Just include your own ad inside it.

The web sites that agree to the deal will give you a

lot of traffic. You can either put your promotional

ad inside the ebook or have them link to your web

page to give it away. Of course, on that particular

web page would be your product ad. It's a win/win

situation.

Larry Dotson

Over 40,000 Free Business eBooks & More when you

visit: http://www.ldpublishing.com As a bonus, Bob

Osgoodby publishes the free weekly "Your Business"

Newsletter - visit his web site to subscribe and place

a FREE Ad! http://adv-marketing.com/business

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